Today's world is noisy. We all know that most restaurants are noisy, bowling alleys are noisy, but hearing aid users cannot escape from noise in their own homes. Hearing in noise is easier when an individual is fit with 2 hearing aids instead of 1. Two aids help with better sound quality and helps with listening in noise. Directional microphones are the most effective noise reduction strategy in hearing aids.

The main goals when fitting hearing instruments are to improve the ability to hear comfortable, soft or distant sounds and to improve speech understanding. Even with the best hearing aids, some individuals will still encounter hearing difficulties due to a damaged auditory system, reduced cognitive ability and/or difficult hearing environment.

Assistive listening devices will sometimes help. With the wireless hearing aid technology today, assistive devices can improve understanding for TV, phones or remote microphones.